Government Relations

NSI’s Government Relations practice focuses on impacting federal, state and local policy and markets through NSI owned offices in Washington DC and across the country, as well as our flexible national network of over 2,000 on-the ground bipartisan consultants. We strive to create integrated, unified lobbying efforts resulting in improved coordination, greater efficiency, and synergistic effects that maximizes our clients’ ROI. NSI serves as a strategic partner, building coalitions and alliances with key legislative decision-makers and also provides senior-level expertise to analyze and triage legislation in every state, enabling clients to assess threats and opportunities associated with the S&L legislative and regulatory landscape.

Crisis Management

Turn crisis into opportunity.

Get the expertise you need to turn around situations that can neutralize and provide positive impact for your organization. NSI’s team of experts and consultants can help you navigate through your crisis and guide you back to status quo.

Crisis communications planning

Issue management

Media training

Profile restoration

Brand restoration/enhancement

Recruitment and staffing services

Issue Management

Gain control of the issues before they control you.

Identify and get in front of issues that may impact your business, gain competitive advantage, or protect your market through executing localized campaigns that will push or block a particular issue.

Issue management

Coalition development

Grass-tops and grass-roots campaigns

Public relations and communications campaigns, op ed and story placements

Legislator Education

Educate legislators on a national or state basis related to legislation and issues that impact your organization. Reaching out to state legislators to educate them or make them aware of a particular issue; direct one-on-one outreach through targeted events.

Awareness and education

Relationship building to influence policy

We help organizations with their national relationship building at organizations such as NCSL, CSG and ALEC. These can be targeted broadly or directly towards legislators focused on an organizations particular area of concern and focus.

Legislation

How will pending legislation impact your objectives?

Track and analyze legislation to identify real threats or opportunities to block a policy threat or get legislation passed. Our team is expert in impacting policy and markets; passing or blocking legislation/regulation in order to drive an agenda for our client; particularly beneficial as a strategy for driving revenue or creating a market for a client.

Create opportunities and expand a market (Kidde — mandate carbon monoxide alarms to drive sales)

Protect a market where there is a potential threat (Pitney Bowes — defeat a bill to expand do-not-call lists to direct mail)

Drive legislation to open new markets

Key Elements

Identify markets and criteria for a good target in order to strategically execute a proactive legislative campaign to influence policy

Market assessment and prioritization

Legislative campaigns: passing legislation, blocking legislation, shifting legislation, deferring legislation

Coalition development